Can a limousine service help increase the productivity of your employees?

Check it out.

A study funded by Make Their Day, an employee motivation firm, surveyed 1,200 U.S. employees from a broad cross-section of industries.

What they found was…

– 83% of people said recognition for what they did at work was more fulfilling than any rewards or gifts;

– 76% found peer praise very or extremely motivating;

– 88% found praise from managers very or extremely motivating;

– 90% said a “fun work environment” was very or extremely motivating.

The researchers concluded…

“Workers of all ages, especially the rising Millennial population, are motivated by real-time feedback, fun, engaging work environments, and status-based recognition over tangible rewards.”

In other words, people are more motivated by recognition than by money.

And a motivated employee is a much more productive.

They’re a lot happier with significantly less sick time.

And ultimately they earn your company more money.

How you make your employees feel has a direct impact on your bottom line.

And no one knows this better than San Joaquin Gardens, a continuing care retirement community in Fresno, Calif.

Once they started giving out candy bars and $100 bills, employee turnover dropped 6%.

They were surprised at how little it took to increase the morale of their employees.

The company names an Employee of the Month from among staff who have been nominated by residents or residents’ family members. Every nominee earns a candy bar. The one who becomes Employee of the Month is given a prime parking spot for a month and an extra $100. Once a year, the monthly winners vie for the Star of the Year award, which reaps the victor $500 and a limousine ride to a black-tie banquet.

Now that’s a pretty good start.

Here are some other ideas that companies are using…

A “celebrity for the day” contest where the winning employee gets the full celeb treatment, complete with limousine service, paparazzi, and glamour photos.

A Limo Lottery, where the winning employee gets dropped off to work and picked up again by a limo for a week.

These are all great ideas but the point to remember is this.

A limousine is all about grace, beauty and style.

In a world of jeans and yoga pants, grace, style and beauty are a rare occurrence.

And things that are rare tend to be very valuable.

So it is with limousines.

But they are best used to compliment the main prize rather than being the prize itself.

Kind of like the icing on the cake instead of the cake itself.

The main prize should be something of high perceived value.

Like tickets to a sold out rock concert.

Traveling there by limousine just takes the whole experience to an entirely new level.

How?

Because half the fun of the concert will be the journey to the event.

They don’t have to drive their car and fight traffic to get to there.

Or pay for parking.

Or walk 6 blocks away to save on parking fees.

Nope.

Instead they can enjoy a completely stress free ride with cold champagne on ice to the concert.

And a comfortable trip back home without having to deal with the mass exodus of cars and people after it’s over.

In fact, the longer they are stuck in traffic, the more time they get to spend enjoying themselves in the back of the limousine.

You just cannot lose when you make a limousine ride part of whatever main prize your offer.

Even if it’s a trip to Hawaii or Disneyland.

Nobody wants to ask their friends for a ride to the airport.

So a limo ride both to the airport and then back home again ALWAYS makes an impression!

Try it with your employees see for yourself how much they love it.

And if you’re in Texas be sure to call ABBA Limousine Service in Houston cause we know how make your employees feel like royalty.

You can find us here…

There once was a mighty torrent of water flowing at the bottom of a deep mountain chasm.

At the top of the chasm, a tree had fallen forming a bridge uniting the two sides.

However the fallen tree was so narrow two squirrels would not have been able to pass by each other.

Now one morning two goats came to cross the tree bridge at the same time, one from each end.

The goats met at half way mark but neither would budge to let the other go by.

Instead they struggled with each other trying to push the other back until…

…both ended up falling into the roaring torrent below.

This story illustrates perfectly what happens when two evenly matched opponents meet each other.

Neither one tends wins and it usually ends up in a tie.

The same is true for you and your competitors.

You are all reaching for the same target audience.

Going after the same market-share.

But because you and your competitors tend to market more or less the same way…

…you are evenly matched so neither of you gain any ground.

Until, that is, you begin to do things differently.

Take for example how you find new clients.

You can either spend all your time, energy and money advertising and marketing to attract new clients.

Or.

You can tap into companies who already HAVE your ideal clients.

I’m talking about companies that share the same type of client but in a non competitive way.

Like how landscapers and house painters both have homeowners as their customer – but they don’t compete.

They each can refer clients to each other and both will substantially gain in the joint venture.

The opportunities for you to establish joint ventures are numerous.

However.

If you are looking to gain a more affluent client base you need to consider the companies that already have them.

There is none better than those of limousine company.

Those who can afford a limousine service can easily afford to spend money on your business.

Tapping into this affluent client base has the ability to change forever the profitability of your business.

And have your competitors scratching their heads wondering how you get such high end clients.

Now not all small businesses are suited for joint ventures with limousine companies.

Fast food restaurants, thrift stores and used car dealerships are some examples that come to mind.

But if your company has the potential to serve the affluent then approaching a limousine service will be worth the effort.

Just keep in mind that when you do approach them, you will need to bring something  valuable to the table.

You need to think about things from their point of view – what’s in it for them?

You need to think about how your company can do even more for them than they do for you.

Because once you have that answered, your joint venture will become completely irresistible.

And allow you to tap into the kind of clients you could only dream about.

If you’re in Texas, remember that ABBA Limousine Service in Houston serves some of the most affluent clients in the country.

It’s the fantasy of every small business owner.

To have their business go viral.

Where customers and profits bust through the roof.

But the question is, “How exactly can that be done?”

The answer I discovered came from a most unexpected source.

England.

Even more unexpected was the company I found using this answer – a local restaurant.

If you know anything about the restaurant business, it can be a brutal industry.

Restaurants open up and then shut down all the time.

There is the constant fear of not having enough customers.

Of getting bad reviews.

Of not being able to pay the bills and losing your entire life savings.

Add to that long, hard hours slaving over a hot stove and you wonder why anyone would ever open up this kind business.

Yet people do.

And the ones that thrive are the ones that know how to market themselves effectively.

Getting the biggest bang per marketing buck they spend.

Which brings me back to this restaurant I discovered and their unique viral marketing campaign.

Devastatingly effective.

And easily adapted to virtually any small business.

Here’s how it works.

The whole program is designed to do only one thing:

To build up their email list – so they can continually market to their customers at virtually no cost.

What their emails do is help the restaurant fill the seats that normally would be empty.

Like during the mid-week.

All restaurants know exactly when their slowest times are during the week.

So rather than wait for customers to decide to come to them…

…they go after the customers instead.

By sending out a quick and fun email out to their list.

The email lets them know that there is a special on that night.

Something like a two for one special or buy two meals get one free.

You get the idea.

Now.

As you guessed, the bigger their email list is, the more people who will come.

But the question is, “How the heck do they build their email list?”

That’s where their viral campaign comes in.

A campaign that you can use in your business.

It’s all based on a contest that becomes extremely viral and automatically builds their email list at the same time.

How viral it becomes depends entirely on the contest.

The “sexier” they can make the prize, the more viral it becomes.

What I mean is you don’t want to give out a lame prize.

You want something that really appeals to people – especially women.

Why women?

Because they are the ones who are naturally inclined to share great things with their friends.

Especially on Facebook.

So you want your contest to appeal to the kinds of fantasies women have.

In the case of this restaurant they had a contest where you would be treated to an elegant night out for two.

And I mean elegant.

Complete with a limousine service to pick her and her husband up from home and bring them back at the end of the night.

The meal of course would be at the restaurant that put on the contest.

But they made the contest winner the absolute center of attention for the whole night.

The idea was to make the woman feel like a princess.

Did it work?

You bet – especially the next day when the woman lit the internet on fire talking about the awesome night she had.

Especially the limo service.

She would talk about how the limousine made the neighbors come out.

How immaculate the car and driver was.

The champagne waiting for them inside.

How they rolled up to the restaurant in style…and people looking at her like she was some kind of celebrity.

The night at the restaurant was great but it was the limousine service was the icing on the cake.

It helped make the entire prize really “sexy”.

Ok.

So now you’re probably asking how does viral campaign work, right?

Well it goes like this.

There is a special software program that takes care of the entire thing.

It’s basically set it and forget it.

All you do is set up in the system what the prize is and the date of the draw.

The system then generates a special link which you give out.

Whoever gets the link then enters the contest with their name, phone number and email address.

The system takes their email address and automatically adds it to your email autoresponder service (i.e mailchimp, aweber, etc) to build your list.

Here’s how it goes viral.

The system then confirms that the person has been entered into the contest.

AND…

They can earn more entries (meaning more chances to win) by sharing a special link to their friends.

Then, whenever any of their friends enters the contest using their link, they earned another entry into the contest.

The more of her friends that enter using her link, the more chances she gets to win.

Wait – it gets even better.

Each of those friends who just entered also get their own special link to earn more entries into the contest.

The whole process gets repeated over and over.

On and on it goes until the draw date – which the system automatically picks for you.

See how simple that is?

But more importantly can you see how important it is to make a prize as sexy as possible?

The little restaurant in England is now busy every night.

Their email list makes sure the seats stay full.

And their sexy contest every month means no one ever wants to be off their email list.

Amazing idea isn’t it?

Now all you have to do is think of ways on how you can adapt it to your business.

And if you’re in Texas, remember that ABBA Limousine Service in Houston excels at making any of your contests a whole lot “sexier”.

Have you ever wanted to make a powerful (and positive) impression on a new client?

Or even an existing one?

Well, you can do what all your competitors do and rely on their cliche “service & quality” spiel.

Or you can do something out of the ordinary.

You see, as humans we are hardwired to notice things that are different in our environment.

And I can prove it to you.

Imagine, you’re in your car and driving yourself back home.

If you’re like most people you pretty much take the same path home everyday.

The same road.

The same turns.

The same landmarks.

The same boring everything.

I bet that on some days when you pull up to your home you realize you were on auto-pilot the whole way and don’t even remember how you got there.

Your mind was off somewhere thinking about something else.

But.

What would happen if one day at one of your regular boring turns you nearly hit an elephant running wild down the street?

Would you, in a million years, ever forget that incident?

Not a chance.

In fact it is so out of the ordinary you would probably talk about that event for years.

See my point?

Anything unusual grabs our attention and is extremely hard to forget.

So.

How can you apply this bit of brain trivia to your clients?

Right!

By doing something unusual.

That’s where a limousine service can come in real handy.

For example, let’s say you invite a potential new client to lunch.

What an ordinary business owner would do is meet their prospect at the restaurant.

But what you would do is have them picked up by a limousine and taken to the restaurant.

Now put yourself in this prospect’s shoes for a second.

What will he be thinking?

First of all it is HIGHLY unusual.

Most likely no business has ever treated him like this before.

Next, he is able to relax the entire way, get some work done while appreciating the fact somebody else is dealing with traffic.

Once he arrives at the restaurant he’ll be coming in to see you with a very POSITIVE attitude.

Making it infinitely easier for you to do a deal.

Do you see how simple this is?

This doesn’t just work on new clients.

It works wonders on existing ones too.

And if you use our limousine service in the Houston Texas area…

…remember that ABBA limousine service will treat your clients like royalty.

On time, in style and in a happy mood.